BELIEVE IN BETTER
Meaningful Innovations
We develop products differently by focusing on the needs of our key stakeholders — facility owners, personal trainers, service technicians, and end users — to create meaningful innovations and products that deliver real solutions, elevating the ownership, maintenance, and user experience.
Technology Ecosystem
Our approach to technology is built on a robust, open platform designed to drive your success with unparalleled flexibility. Our digital ecosystem enhances how you manage your facility, engage your audience, and promote your brand. We also offer top-tier integrations by partnering with third-party organizations to ensure your existing solutions work seamlessly together.
Trusted Advisor
When you choose Matrix, you’re getting more than the world’s finest fitness equipment — you’re getting an ongoing relationship geared for success. Together, there’s no detail of your business that we can’t refine, reimagine or reinvent. And that includes your bottom line.
For The World’s Finest Facilities
As the world’s premier commercial fitness brand, Matrix is dedicated to serving fitness facilities of all kinds with complete, forward-thinking solutions, setting them apart in exciting ways that attract and retain more members.

Global Presence
At Matrix, our extensive global presence ensures that we can meet your needs wherever you are. With over 30 wholly owned subsidiary offices across six continents, we provide reliable support and tailored solutions, addressing your requirements with the local expertise and resources that only a global leader can offer.
Based in Wisconsin, at Home Around the Globe
Headquartered just outside Madison, Wisconsin, our North American office houses our US business operations, global marketing, product design, research and development, and select quality responsibilities.
Johnson Health Tech's global management headquarters is based in Taichung, Taiwan.


4 Distribution Centers 4 Ports of Entry 56 Installation Partners 27 Logistic Partners 67 Warehouse Partners
970,000 sq. ft. of Space
Matrix Fitness is continually expanding our commercial distribution network, providing localized sales, logistics, and service support. Our strong local presence enables us to respond efficiently to customer needs, quickly remedy issues, and mitigate risks.
Manufacturing Excellence
With a global network of 2.5 million square feet of manufacturing space that spans four countries, Matrix has the capacity and customization capabilities to meet the unique needs of our diverse customer base. We equip our facilities with advanced manufacturing systems, including robotic, CNC and bespoke automation technologies, clean rooms and more so that we can deliver consistent quality and timely access to critical service parts.
Sustainability & Corporate Responsibility
As a part of Johnson Health Tech, our commitment to being a responsible global citizen is unwavering in everything we do. We focus on advanced sustainability, ethical business practices and employee wellbeing as we strive to maximize human health while minimizing our environmental impact.
Make Mental Health Matter
Exercise is one of the best symptom-reducing strategies for common mental health challenges. We can help you promote the positive effects of exercise on mental health using relevant data, real-life stories and other visual resources.
Project COURAGE
Project COURAGE (Creating Opportunities for the Under Represented through Authenticity Generosity and Engagement) is aimed at supporting the 107 Historically Black Colleges and Universities (HBCUs) in the United States. The initiative focuses primarily on supporting HBCU schools and creating opportunities for HBCU professionals and students, specifically those interested in fitness-related fields.

Find out how our parent company evolved from one man’s vision to a global powerhouse that redefined fitness and wellness forever.

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